CAMPAIGNS & EVENTS
Ongoing Campaign -Toshi 1.0
The Ian Roll - A Bite of Hope
At Toshi's 1.0, one special roll means more than just a delicious bite - it's a tribute, a legacy, and a lifeline.
The Ian Roll was created by Chef Justin, a beloved friend of Ian Strain, in honor of Ian's spirit, warmth, and deep love for connection. Ian had a heart that made people feel seen and valued - he was present, compassionate, and full of life. He also struggled silently with mental illness and tragically lost his battle in 2023 at just 21 years old.
Moved by Ian's story and friendship, Justin crafted the Ian Roll as a way to remember him and give back to a cause close to both of their hearts. Sadly, Chef Justin has also since passed away, making this roll even more meaningful. Today, it stands as a tribute to both Ian and Justin - two souls who gave love, light, and flavor to the world.
Now, 100% of the profits from every Ian Roll sold are donated directly to Hope With IAN (Inner Awareness Now).
Every roll you enjoy helps fund critical mental health education, workshops, and support programs. Your support helps us bring awareness, healing, and hope - one bite at a time.
Eat well. Give back. Help us break the stigma.
Artisan Trunk Show
Before Hope With I.A.N. was officially a nonprofit, our journey began with a beautiful act of love and
community. On May 29th, friends gathered at Cordant Winery in Paso Robles for an Artisan Trunk
Show organized by dear friends Bobbi Matuk, Diane Owens, and Evan Taylor of Cordant Winery.
The event showcased handcrafted jewelry, wearable art, and nature-inspired creations from local
artisans Sonnìe Owens Jewelry and Couleur de la Vie. A percentage of all art and wine sales was
generously donated to support the Strain family as they worked to turn unimaginable loss into purpose.
This event marked the very first fundraiser for what would soon become Hope With I.A.N. (Inner
Awareness Now). Guests came together to honor Ian’s legacy and to support the initial research and
vision for bringing better mental-health solutions to San Luis Obispo County—resources that were, and
still are, greatly needed in our community.
The Artisan Trunk Show will always be remembered as the moment when compassion, creativity, and
community joined together to light the path forward. It was the spark that helped transform grief into
action and planted the seeds for everything Hope With I.A.N. is doing today.
Past Fundraising Events:
Celebration of Life 9/9/23
-Midnight Cellars
Sonny Owen’s Designs Pop-up Fundraiser
-Cordant Winery
Moonlight Sonata Volunteer Thank You Party
-Four Lanterns
First Annual Moonlight Sonata
-Four Lanterns
1 year Angelversary 7/20/24
- Midnight Cellars